Client & Alumni News

Play Impossible Lands Retail Deal with Apple, Partners with NFL Players, Raises Cash

Play Impossible, creator of the Gameball sensor-infused smart inflatable ball that links to a smartphone app and lets people play different physical games, has announced an additional $1.25 million in new funding from existing investors Two Sigma Ventures, Hardware Club, and Ben Franklin Technology Partners. It also has a new strategic investor: OneTeam Collective, the business accelerator arm of the NFLPA through which current and retired NFL players partner with startups and exchange their clout for equity.

In addition, Play Impossible, which previously sold its $99 product with retailers like Target and Amazon Launchpad, is now exclusively available inside Apple Store locations across North America and on, along with the company’s website. “It’s a place where people can come touch and play with the Gameball,” said Play Impossible CEO Brian Monnin. “In a few seconds, you fall for it.”  

Coverage via Lehigh Valley Business.